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Facebook New Video Cost Models

Facebook New Video Cost Models

Facebook New Video Cost Models

By Kieley Taylor Practice Director, Paid Social, Maxus

What’s changed? On February 10th, Facebook announced it will transact upon 3 new models for video advertising to include meeting the MRC viewability standard, sound enabled for R/F, and any duration under 10 seconds as…

Pinterest Launch Search Ads

Pinterest Launch Search Ads

Pinterest Launch Search Ads

By Stephen Hall Managing Partner; Managing Director, Search & Social, Maxus

What’s changed? On January 31st, Pinterest announced the launch of Pinterest Search Ads. This new product will allow brands to gain visibility against specific search terms when users search them on Pinterest. Visibility will be…

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